Job Description:
Key Responsibilities:
1. Integrated Content Development
- End-to-end responsibility to manage the internal news network to identify communication opportunities proactively.
- Design, develop and deploy high quality content assets across external channels including social media and editorial media.
2. Media Relations
- End-to-end responsibility for handling media queries and drafting media responses.
- Identifying media opportunities (national, trade and regional), drafting press releases, maintaining updated media lists.
- Responsible for coordinating with PR agencies and driving process compliance and enhancement for continuous improvement in agency deliverables
2. Digital Communication
- A cutting edge understanding of digital media (website and social media) to identify suitable content opportunities to deliver corporate messages in an engaging and impactful manner.
- Responsible for coordinating with digital agencies and driving process compliance and enhancements for continuous improvement in agency deliverables
3. Issue Management & Crisis Communication
- End-to-end responsibility for corporate ORM (tracking, reporting, escalation and response).
- Engaging with ORM agency and internal stakeholders to ensure suitable assessment and escalation of alerts to enable considered decisions on follow through actions.
- Engaging with units and business teams on ongoing issues to ensure communication preparedness for issues.
4. ESG/Sustainability Communication
- Provide content support for ongoing ESG and sustainability communication (content, stories, features and campaigns)
5. Thought Leadership
- Support the Head of Communications to drive thought leadership for the company through authored media articles, white papers, blogs and case studies as well as participation in relevant external forums.
- Identifying topics and developing thought leadership content on key focus areas for leadership team members.
- Support the Head of Communications for leadership speeches and articles
6. Advocacy
- Support the Head of Communication to design, develop and execute advocacy and media advocacy projects for the Company.
7. Corporate Brand
- Support the Head of Communication to design, develop and maintain a distinct corporate identity for the company.
- Periodic review of corporate identity guidelines and corporate communication assets (presentations, AVs, posters, etc.)
Qualifications:
Bachelor of Mass Media,Bachelors in MassCommunication
Minimum Experience Level:
15-20 Years
Report to:
Senior Vice President