Opportunity identification | - Mine cross sell opportunities from centrally shared customer data
- Understanding relevant user insights and pitch cross-sell opportunities through the assigned team members
- Awareness of available products bouquet and their fit with various customer personas
- Identifying opportunities to offer combination solutions based on customer needs
- Identifying areas of improvement for each product with respect to cross-sell opportunities
- Working with the product managers to build product-wise cross-sell propositions
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Cross LOB communication | - Nurturing relationships with units to enable meaningful scale for cross-sell opportunities and improve customer lifecycle value
- Work with cross-unit teams to set and achieve targets for cross-selling, new client acquisition & higher products per customer
- Drawing up the cross-sell blueprint for the zone with cross-unit alignment
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Team training | - Training and upskilling the team on all relevant products and their features
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Managing lead generation and closure | - Ensure robust lead generation by networking across various units to drive cross-sell opportunities
- Follow up for the closure of leads generated
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Query redressal | - De-bottlenecking any issues, wherever needed
- Working with technology and other teams to drive implementation
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Achieving new client acquisition & cross sell targets | - Ensuring the new client acquisition targets for the zone are achieved
- Owning and delivering the cross-sell strategy and plan for the zone
- Ensuring consistent delivery of cross-selling product/service offerings, driving innovation basis contextual needs of the customer
- Tracking scale and quality on a day-to-day basis and identifying opportunities for improvement
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