Responsible for creating the seasonal brand identity effectively implementing the window and merchandize display at the stores. Train the ARM�s, SM�s and store staff on VM aspects to ensure that VM standards are adhered to at all the stores.
Seasonal windows and in-store display
� Ensure timely completion of seasonal windows and in store displays in EBOs, dept stores and trade, value channel
� Creation of customized /special windows for high revenue / imagery stores in the region
� Prepare and maintain Window creation document for the region
� Identify local vendors to reduce costs in co-ordination with VM- Production
Adherence to VM guidelines
� Ensure adherence to the guidelines for EBOs and Dept stores.
� Prepare and maintain ISO compliance documentation
� Conduct regular store audits on Non-Negotiables
� Back-room fixture management (extra fixtures to be kept intact for future use)
� Identify VM champs for the region and train them
� Training city leads, store managers and RM�s on VM aspects
Regional Trade Show
� Complete set-up and execution/ implementation
New store opening
� Project to VM handover checklist to be filled for every store opening.
� Final NOC and maintain store dockets for all new stores. Take inputs from the VM-Store design for the same.